GRAPHIC DESIGN: Brand Identity Campaigns
Click on image to Enlarge and link to view PDF of full campaign design.
This was a user-centered website design project. Select the link to see the full research and visual document.
This is the start of a multi-ad mock campaign for 'The Las Vegas Coalition for Responsible Drinking', which includes ads for magazine, transit shelter, building banners, billboards and more. I developed the concept, did the design and commissioned the spec photography.
Starting with the concept of the bar and the mood and personality the owner wanted to convey, I embarked on a journey to identify, brand and provide all graphic design required for this business. The link points to a PDF file showing some of the campaign pieces.
This small company breeds competitive Bouvier de Flanders dogs. I was able to create a logo identity, business documents and a website to brand this little company, with big dogs! The link points to a PDF file showing a couple of the campaign pieces.